I’m Samantha Stallard, a creative content director and strategic storyteller based in New York City. Nice to meet you!

I’m a content leader who turns big ideas into stories people actually want to read, watch, and share. Over the past decade, I’ve worked with Fortune 500s and scrappy startups alike, building content campaigns that spark attention and keep audiences hooked. I thrive on blending creativity with strategy, ensuring every project delivers impact and—for the record—I’m never giving up on the em-dash.

Biggest flex: 2018 Outdoor Grand Prix winner at Cannes Lions International Festival of Creativity for The Daily Show Presents: The Donald J. Trump Presidential Twitter Library. His words will live in infamy forever (yikes).

After falling in love with journalism while writing for my high school newspaper, I earned a BA in Media Studies from the College of Charleston in Charleston, SC. When I’m not writing, I’m a RYT 200-level yoga instructor, a Brooklynite in search of the borough’s best, and an avid traveler. I also think you should go ahead and start The Artist’s Way.

Catch me in…

“Samantha is a gifted storyteller with emotional intelligence and marketing know-how. Whether moderating a panel on D2C Brands or releasing a report on Holiday Advertisers, Samantha knows how to connect the dots. And do so with personality. In a world where business content often feels fluffy or dry, she has honed a thoughtful delivery that causes you to lean in, laugh, and leave feeling smarter.”

— Marilyn Mead Brutoco, CMO, Winmo

“Samantha is highly motivated, driven, and articulate… constantly pushing herself to learn anything and everything in order to better her skill set, and better her place of employment. She is an incredibly valuable team member and an eloquent writer who excels at collaboration.”

— Sasha Milner, Executive Director, Liberty & Company