How Experiential is Taking Over the Singles Scene | XP Land
Date published: 10/02/2024
Millennials and Gen Z are collectively over endless swiping on dating apps. Ghosting, superficial connections and the pressure to spark a connection through carefully curated bios have led to a new form of burnout — dating app fatigue. Seventeen years after Zoosk, the first dating app, launched alongside the iPhone, singles today crave real, in-person interactions. And experiential dating events are stepping up to the challenge. Now, it’s all about showing up as your real self and embracing authentic, in-the-moment connections.